Ilan Alon
No biography available.
Works (16)

Global marketing

Global Marketing

Global Marketing Management

Innovation In Business Education In Emerging Markets

Chinese culture, organizational behavior, and international business management

Globalization of Chinese enterprises

Chinese economic transition and international marketing strategy

Business and Management Education in Transitioning and Developing Countries

Biographical dictionary of new Chinese entrepreneurs and business leaders =

Franchising globally

International franchising in industrialized markets

Service Franchising

The Internationalization of US Franchising Systems (Transnational Business and Corporate Culture)

A guide to the top 100 companies in China

China's Belt and Road Initiative

Business and management education in China / edited by Ilan Alon & John R. McIntyre