Corporate event project management
by William O'Toole, William O'Toole, Phyllis Mikolaitis · 2002

Popularity 3
Applies generally accepted project management tools to corporate event planning. Offers unique, focused coverage dedicated completely to corporate events. Includes case studies from North and South America, Europe, and the Asian-Pacific area. Features an accompanying Web site with value-added tools, forms, and checklists.
ManagementSpecial eventsBusinessNonfictionSOCIAL SCIENCECustoms & TraditionsSales promotionMarketingMeetingsPlanning