Gender, race, and class in media

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This book examines the mass media as economic and cultural institutions that shape our social identities, especially in regard to gender, race, and class. The introductory section outlines the book's integrated approach to media studies, which incorporates three distinct but related areas of investigation: the political economy of production, textual analysis, and audience response.
Mass media and sexMass media and cultureMass mediaMass media and race relationsSocial conditionsPopular cultureSocial classes in mass mediaMass media, social aspectsPopular culture, united statesUnited states, social conditions, 1980-Social aspects