Marketing by target group

cohort succeeding the Baby Boomers, born from 1965 to 1980

thumb|The "electronic components district" of Guangzhou, where numerous shops sell electronic components to other companies that would use them to manufacture consumer goods Business-to-business (B2B or, in some countries, BtoB or B4B) refers to trade and commercial activity where a business sees other businesses as its customer base. This typically occurs when: A business sources materials for its production process for output (e.g., a food manufacturer purchasing salt), i.e. providing raw material to the other company that will produce output. A business needs the services of another for o

type of social media marketing

type of advertising

intended or ideal recipient of a message or artistic expression

Business-to-government (B2G), also referred to as business-to-public-administration (B2PA) or business-to-public-sector (B2PS), describes commercial transactions in which businesses supply goods or services to government entities acting as customers.

Marketing practice

marketing to LGBT customers