temptation

noun

desire to perform an action that one may enjoy immediately or in the short term but will probably later regret for various reasons
act or process of enticing

Pronunciation: /ˌtɛmpˈteɪʃən/

Etymology: From Old French temptacion, from Latin temptatio. Morphologically tempt + -ation.

The act of tempting.
The condition of being tempted.
Something attractive, tempting or seductive; an inducement, seducement, or enticement.
“At length, one night, when the company by ſome accident broke up much ſooner than ordinary, ſo that the candles were not half burnt out, ſhe was not able to reſiſt the temptation, but reſolved to have them ſome way or other. Accordingly, as ſoon as the hurry was over, and the ſervants, as ſhe thought, all gone to ſleep, ſhe ſtole out of her bed, and went down ſtairs, naked to her ſhift as ſhe was, with a deſign to ſteal them […]”
Pressure applied to one's thinking designed to create wrong emotions which will eventually lead to wrong actions.