Skip to content

undersell

verb

  1. sell some commodity at a lower price than the competition
L333375 on Wikidata ↗

Wiktionary

verb

Etymology: Etymology tree Proto-Indo-European *h₁én Proto-Indo-European *h₁entér Proto-Indo-European *(H)n̥dʰí Proto-Indo-European *-ér Proto-Indo-European *(H)n̥dʰér Proto-Germanic *under Proto-West Germanic *undar Old English under- Middle English under- English under- English sell English undersell From under- + sell.

  1. To sell goods for a lower price than a competitor.

    Our price-match guarantee: we will not be undersold!

  2. To sell something for less than its value.
  3. To put forward an idea, or to market a new product (or oneself), with insufficient enthusiasm or excessive understatement.

    Near-synonym: sell short

    don't undersell it