W. Chan Kim
South Korean economist
Works (8)

Blue ocean strategy

Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant

The W. Chan Kim and Renée Mauborgne Blue Ocean Strategy Reader

Blue ocean shift

Lan hai zhan lu e

HBR's 10 Must Reads on Strategy for Healthcare

Buru oshan senryaku

The Pacific challenge in international business