European Casebook on Implementing Service Strategies (European casebook series in management)

Name: European Casebook on Implementing Service Strategies (European casebook series in management)
Author: Christopher H. Lovelock

by Christopher H. Lovelock

Cover of European Casebook on Implementing Service Strategies (European casebook series in management)

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International CompetitionService industriesIndustrial managementCompetitionCase studiesCustomer servicesCustomer services--europe--case studiesQuality assuranceQuality assurance--europe--case studiesProductionmanagement658.5