File:The_Ladies'_home_journal_(1948)_(14785694143).jpg · Wikimedia Commons · See Wikimedia Commons

EntityQ37038· pop 154· linked from 4,592 articles

advertising

Also known as ad, advert, advertisement

thumb|upright=1.35|1948 print advertisement for Rinso laundry soap

AI overview

I don't have enough context to write an accurate overview of advertising based solely on a caption describing a 1948 print advertisement for Rinso laundry soap. To provide an accurate, neutral definition and explanation of why advertising matters, I would need contextual information about advertising's purpose, methods, and significance—not just a single example of an advertisement.

AI-generated from the Wikipedia summary — may contain errors.

Research

35,553 papers

Advertising by physicians. Behavior and attitudes.ReviewMedical care · 1987Folland STDOI: 10.1097/00005650-198704000-00005
Tobacco counter-advertising: a review of the literature and a conceptual model for understanding effects.ReviewJournal of health communication · 2003Agostinelli G, Grube JWDOI: 10.1080/10810730305689
Advertising of Pre-Packaged Foods in India: A Qualitative Analysis.Indian pediatrics · 2023Gupta A, Bidla N, Joshi Y et al.
TV Advertising, Corporate Power, and Latino Health Disparities.American journal of preventive medicine · 2022DuPont-Reyes MJ, Hernandez-Munoz JJ, Tang LDOI: 10.1016/j.amepre.2022.04.017
Advertising Influences Food Choices of University Students With ADHD.Journal of attention disorders · 2021Hershko S, Cortese S, Ert E et al.DOI: 10.1177/1087054719886353
ENDS advertising expenditures in English language media in the USA, 2015-2020.Tobacco control · 2023Welding K, Marynak KL, Trigger S et al.DOI: 10.1136/tc-2022-057279
Drug advertising in the German free-of-charge health magazine Apotheken Umschau (Pharmacy review): a critical analysis.Naunyn-Schmiedeberg's archives of pharmacology · 2024Keuper L, Seifert RDOI: 10.1007/s00210-023-02744-7
[Alcohol advertising and alcohol consumption among youngsters: review of the international literature].ReviewRevista brasileira de psiquiatria (Sao Paulo, Brazil : 1999) · 2008Pinsky I, El Jundi SADOI: 10.1590/s1516-44462008005000015

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Wikidata facts

Image: Bronze printing plate for an advertisement.jpg

Show 8 more facts

hashtag: advertisement
Commons category: Advertising
Stack Exchange tag: stackoverflow.com/tags/advertising
Commons gallery: Advertising
Merchant Category Code: 7311
WordLift URL: data.thenextweb.com/tnw/entity/advertising_2
short name: advert
P8168: Madeline Zima

Sources (8)

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~57 min read

Article

33 sections

Contents

History
18th-19th century: Newspaper Advertising
Late 19th century: Modern Advertising
20th century onwards
Radio from the 1920s
Commercial television in the 1950s
Cable television from the 1980s
Internet from the 1990s
Classification
Traditional media
New media
Crowdsourcing
Globalization
Purposes
Brand awareness
Customer retention
Lead generation
Sales promotions
Theory
Hierarchy-of-effects models
Marketing mix
Research
Semiotics
Criticisms
Regulation
Gender interpretation and portrayal
"Fathers" of advertising
Influential thinkers in advertising theory and practice
See also
References
Further reading
History
External links

thumb|upright=1.35|1948 print advertisement for Rinso laundry soap

Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to present a product or service in terms of utility, advantages, and qualities of interest to consumers. It is typically used to promote a specific good or service, but there is a wide range of uses, a traditional form being commercial advertisement.