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Alexa Internet

File:Alexa_Internet_logo.svg · Wikimedia Commons · See Wikimedia Commons

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Alexa Internet

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Also known as Alexa, alexa.com, Alexa Internet, Inc.

former American web traffic analysis company

AI overview

Alexa Internet was an American company that analyzed and tracked web traffic patterns to help people understand how popular websites were and how visitors used them. It mattered because websites and businesses relied on this data to benchmark their online performance against competitors and make decisions about their web strategies.

AI-generated from the Wikipedia summary — may contain errors.

Official website

Link to the official site · not written by Vinony

Wikidata facts

Instance of
database
Headquarters
California
Owned by
Amazon
Parent organization
Amazon
Industry
Internet
Official website
www.alexa.com
Image
Screenshots of Alexa internet.PNG
Show 12 more facts
inception
1996-04-00
Commons category
Alexa Internet
product or material produced
Alexa Toolbar
Alexa rank
3871
search formatter URL
www.alexa.com/siteinfo/$1
capital cost
250000000
language of work or name
English language
official blog URL
blog.alexa.com
social media followers
15275
dissolved, abolished or demolished date
2022-05-01
different from
Amazon Alexa
Sources (10)

via Wikidata · CC0

~10 min read

Encyclopedic overview

Alexa Internet, Inc. was an American web traffic analysis company based in San Francisco, California. It was founded as an independent company by Brewster Kahle and Bruce Gilliat in 1996. Alexa provided web traffic data, global rankings, and other information on over 30 million websites. It was acquired by Amazon in 1999 for $250 million in stock. Amazon discontinued the Alexa Internet service on May 1, 2022.

Alexa estimated website traffic based on a sample of millions of Internet users using browser extensions as well as from sites that had chosen to install an Alexa script. As of 2020, its website was visited by over 400 million people every month.

Excerpted from Wikipedia’s “Alexa Internet” article, available under the CC BY-SA 4.0 licence.

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