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Red Bull

File:RedBullEnergyDrink.svg · Wikimedia Commons · See Wikimedia Commons

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Also known as Red Bull Energy Drink, Red Bull drink, Red Bull (drink), Red Bull brand, Red Bull (brand), Red Bull Vitamin Functional Drink, Red Bull Records

brand of energy drinks sold by Red Bull GmbH

AI overview

Red Bull is a brand of energy drinks produced and sold by Red Bull GmbH, a company that manufactures caffeinated beverages designed to boost energy and alertness. The brand has become one of the most popular and widely consumed energy drink brands globally since its introduction.

AI-generated from the Wikipedia summary — may contain errors.

Official website

Red Bull Energy Drink. Belebt Geist und Körper®.

Entdecke die gesamte Produktreihe der Red Bull Energy Drinks. Das original Red Bull, Zero, Sugarfree und Editions. Red Bull verleiht Flüüügel. Mehr erfahren.

redbull.com

Link to the official site · 32,274 chars · not written by Vinony

~9 min read

Encyclopedic overview

Red Bull is a brand of energy drinks created and owned by the Austrian company Red Bull GmbH. It had a global market share of 13% in the energy drink market in 2023 and was the third most valuable soft drink brand in 2021, behind Coca-Cola and Pepsi. Since its launch in 1987, more than 100 billion cans of Red Bull have been sold worldwide, including over 13.9 billion in 2025.

Originally available only in a single undistinguished flavour called Red Bull Energy Drink, the drink added numerous variants over time. Rather than following a traditional marketing approach, Red Bull has generated awareness and created a "brand myth" through extreme sport events.

Excerpted from Wikipedia’s “Red Bull” article, available under the CC BY-SA 4.0 licence.

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