~10 min read
Encyclopedic overview
Corporate logos showing NASCAR team sponsors Corporate logos on the circuit and a MotoGP machine Sponsoring something (or someone) is the act of supporting an event, activity, person, or organization financially or through the provision of products or services. The individual or group that provides the support, similar to a benefactor, is known as the sponsor.
Definition
Excerpted from Wikipedia’s “sponsor” article, available under the CC BY-SA 4.0 licence.