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TAG Heuer

File:TAG_Heuer_Logo.svg · Wikimedia Commons · See Wikimedia Commons

CompanyQ645984· pop 41· linked from 448 articles

Also known as Heuer Leonidas SA

Swiss luxury manufacturer

Key facts

Company type
Subsidiary
Industry
Watchmaking
Founded
1860 ; 166 years ago ( 1860 ) (as Uhrenmanufaktur Heuer AG), Saint-Imier , Switzerland
Founder
Edouard Heuer
Headquarters
La Chaux-de-Fonds , Switzerland
Area served
Worldwide
Key people
Béatrice Goasglas ( CEO )
Products
Watches and accessories
Parent
LVMH
Website
tagheuer .com

via Wikipedia infobox

Wikidata facts

Instance of
business
Headquarters
Marin-Epagnier
Owned by
LVMH
Parent organization
LVMH
Industry
horology
Official website
www.tagheuer.com
Image
Tagheuer-indy500.jpg
Show 6 more facts
Commons category
TAG Heuer
inception
1860-01-01
location of formation
Saint-Imier
has works in the collection
Museum Boijmans Van Beuningen
product or material produced
stopwatch
social media followers
70500
Sources (7)

via Wikidata · CC0

~21 min read

Encyclopedic overview

TAG Heuer S.A., founded Heuer AG (/ˌtæɡ ˈhɔɪ.ər/ TAG HOY-ər) is a Swiss luxury watchmaker. Heuer was founded in 1860 by Edouard Heuer in St-Imier, Switzerland. In 1985, Techniques d'Avant Garde (TAG) purchased a majority stake in the company, forming TAG Heuer. In 1999, French luxury goods conglomerate LVMH bought nearly 100 percent of the Swiss company. The name TAG Heuer combines the initials of "Techniques d'Avant Garde" and the founder's surname. Although best known for its chronographs, it has also manufactured stopwatches.

History

Excerpted from Wikipedia’s “TAG Heuer” article, available under the CC BY-SA 4.0 licence.

Gallery (10)