Vochol

thumb|View of the Vochol The Vochol is a Volkswagen (VW) Beetle that has been decorated with traditional Huichol (Wirrárika) beadwork from the center-west of Mexico. The name created by José Jaime Volochinsky is a combination of "vocho", a popular term for VW Beetles in Mexico, and "Huichol", the common name of the Wirrárika indigenous group. The project was sponsored by agencies associated with the Museo de Arte Popular, Mexico City, the states of Jalisco and Nayarit and other public and private organizations. The Volkswagen was covered in 2,277,000 beads applied by eight artisans from two Huichol families in an exclusive design based on Huichol culture.

==Sponsorship and purpose== thumb|Back panel (over motor) of the Vochol The work was sponsored by a number of private and public organizations including the Association of Friends of the Museo de Arte Popular, Secretaría de Cultura del Gobierno of the state of Jalisco and the Consejo Estatal para la Cultura y las Artes of the state of Nayarit. The purpose of the work was to create a folk art project for the 21st century that demonstrated the ritual nature, skill and culture of Huichol beadwork. Beadwork is a traditional Huichol craft that began by decorating bull horns, then gourds, masks, and jaguar head figures. Originally the craft was done with seeds, but is today done with plastic and glass beads. The craft is still evolving and the beadwork can be found on various modern materials, such as glass, stone, ceramics and metal. Traditionally, the beads are affixed with a kind of wax that comes from Campeche.