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Kumamon
EntityQ4806134· pop 19· linked from 35 articles

thumb|Map of Japan with Kumamoto Prefecture highlighted Kumamon is a mascot created by the government of Kumamoto Prefecture, Japan. It was created in 2010 for a campaign created to draw tourists to the region after the Kyushu Shinkansen line opened. Kumamon subsequently became nationally popular, and in late 2011, was voted top in a nationwide survey of mascots, collectively known as yuru-chara, garnering over 280,000 votes. Following his success in the contest, Kumamoto earned (, , ) in merchandising revenue for the first half of 2012, after having only earned (, , ) throughout all of 2011.

Wikidata facts

Instance of
teddy bear
Named after
mon
Official name
くまモン
Gender
male
Place of birth
Kumamoto Prefecture
Country of origin
Japan
Mass
100
Image
くまモン@山口県 2012 (8363546077).jpg
Height
200
Show 12 more facts
Commons category
Kumamon
inception
2010-00-00
social media followers
61300
catchphrase
くまもとサプライズ
birthday
March 12
announcement date
2010-03-05
indigenous to
Kumamoto Prefecture
native label
くまモン
hashtag
くまモン
Sources (5)

via Wikidata · CC0

~3 min read

Encyclopedic overview

6 sections
Contents
  • Economic impact
  • Success
  • Cultural impact
  • See also
  • References
  • External links

thumb|Map of Japan with Kumamoto Prefecture highlighted Kumamon is a mascot created by the government of Kumamoto Prefecture, Japan. It was created in 2010 for a campaign created to draw tourists to the region after the Kyushu Shinkansen line opened. Kumamon subsequently became nationally popular, and in late 2011, was voted top in a nationwide survey of mascots, collectively known as yuru-chara, garnering over 280,000 votes. Following his success in the contest, Kumamoto earned (, , ) in merchandising revenue for the first half of 2012, after having only earned (, , ) throughout all of 2011. Kumamon enjoys tremendous popularity throughout the world.

== Economic impact == In just two years, Kumamon has generated US$1.2 billion in economic benefits for his region, including tourism and product sales, as well as US$90 million worth of publicity, according to a recent Bank of Japan study. Sales of Kumamon items have reached ¥29.3 billion in 2012, up from ¥2.5 billion in 2011. thumb|Kumamon merchandise The Bank of Japan also estimated that Kumamon generated in revenue during a two-year period starting from 2011.

Excerpted from Wikipedia’s “Kumamon” article, available under the CC BY-SA 4.0 licence.

Gallery (4)