Sanrio

Also known as Sanrio Co., Ltd., Sanrio Co.

is a Japanese entertainment company. It designs, licenses, and manufactures products focusing on the kawaii ("cute") segment of Japanese popular culture. Their products include stationery, school supplies, gifts, and accessories, which are sold worldwide, including at specialty brand retail stores in Japan. Sanrio's best-known character is Hello Kitty, a cartoon cat and one of the most successful marketing brands in the world.

Key facts

Company.name: Sanrio Company, Ltd
Company.native_name: 株式会社サンリオ
Company.romanized_name: Kabushiki-gaisha Sanrio
Company.logo: Sanrio logo.svg
Company.logo_size: 220px
Company.logo_caption: Logo used since 1997
Company.image: Gate_City_Osaki_West_Tower.jpg
Company.image_size: 200
Company.image_caption: Headquarters at Gate City Osaki in Ōsaki, Shinagawa, Tokyo
Company.brands: Hello Kitty and FriendsMr. Men & Little Miss
Company.type: Public KK
Company.founder: Shintaro Tsuji

Article

17 sections

Contents

History
Locations
Japan
North America
Characters
Filmography
Theatrical
Other animation
Variety shows
Video games
Publishing
References
Footnotes
Citations
Bibliography
Further reading
External links

Besides selling character goods, Sanrio takes part in film production and publishing. They own the rights to the Mr. Men characters and Japanese licensing rights to the Peanuts characters. Their animatronics branch, Kokoro Company, Ltd. (kokoro being Japanese for "heart"), is best known for the Actroid android. The company also runs several KFC franchises across Tokyo and Saitama Prefecture.