NIQ

Also known as A.C. Nielsen, AC Nielsen, A.C.Nielsen, A C Nielsen, ACNielson, ACNeilsen, ACNeilson, AC Neilsen

NIQ (also known as NielsenIQ, formerly known as ACNielsen or AC Nielsen) is a global marketing research firm, with worldwide headquarters in Chicago, Illinois, United States. The company has approximately 30,000 employees and operates in more than 100 countries. NIQ acquired German market research firm GfK in 2023.

OverviewAI-generated

NIQ is a company established in 1923. It is also known as Nielsen (United States). The organization is currently active.

Its headquarters are located in New York, United States. The entity is associated with the exploration of the history, profile, and timeline of ACNielsen Corporation. Its branding includes the phrase "Audience Is Everything®."

Synthesized by Vinony from 14 facts across 3 sources: Wikidata, Firecrawl, ROR. Generated from structured data (not the Wikipedia text) and checked against those facts — may still contain errors.

In the Vinony graph

Vinony's link graph records 274 inbound references to NIQ, and connects out to Nielsen Company, Nielsen Media Research and Arthur Nielsen.

Vinony files it under 1923 establishments in Illinois, Companies based in Chicago and Marketing companies established in 1923.

Vinony links it to 14 Wikipedia language editions.

Key facts

Company.name: Nielsen Consumer LLC
Company.logo: NIQ logo.svg
Company.trading_name: NIQ
Company.type: Private
Company.foundation: in Chicago, Illinois, U.S.
Company.founder: Arthur C. Nielsen Sr.
Company.location: Chicago, Illinois, U.S.
Company.industry: Marketing research
Company.owner: Advent International
Company.subsid: GfK

via Wikipedia infobox

Research organization · ROR

Type: Company
Founded: 1923
Location: New York, United States
Status: Active

Website →Wikipedia →ROR →

GRID grid.434586.8

Official website

nielsen.com →

Link to the official site · not written by Vinony

Described at

History of ACNielsen Corporation – FundingUniverse

Explore the history, profile and timeline of ACNielsen Corporation.

fundinguniverse.com →

Link to a page describing this subject · 22,139 chars · not written by Vinony

Wikidata facts

Instance of: business
Country: United States
Founded by: Arthur Nielsen
Headquarters: Chicago
Official website: nielseniq.com

Show 2 more facts

inception: 1923-00-00
described at URL: www.fundinguniverse.com/company-histories/acnielsen-corporation-history

Sources (2)

via Wikidata · CC0

~19 min read

Encyclopedic overview

5 sections

Contents

Activities
History
See also
References
External links

[Skip to content](https://www.nielsen.com/#primary)

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Excerpted from Wikipedia’s “NIQ” article, available under the CC BY-SA 4.0 licence.