마케팅
Also known as mktg, PR, public relations, publicity, communications, promotion, sales, market research
시장 경제 또는 수요를 관리하는 경영학의 한 분야
AI overview
Marketing is the process of promoting and selling products or services to customers, which involves skills like creating brand awareness and demonstrating value. It matters because effective marketing can significantly impact a company's success, as seen when strong marketing helped revive Apple Inc. and make it one of the world's most valuable brands.
AI-generated from the Wikipedia summary — may contain errors.
Research
249,316 papers- Marketing fundamentals.ReviewOccupational medicine (Philadelphia, Pa.) · 2001Redmond WH
- Is laughter the best marketing? Why this is the wrong question.ReviewCurrent opinion in psychology · 2023Do SF, Warren CDOI: 10.1016/j.copsyc.2023.101694
- Spice Production, Marketing, and Value Chain in Ethiopia.ReviewTheScientificWorldJournal · 2024Wondimnew ADOI: 10.1155/2024/5211327
- Operationalizing strategic marketing.ReviewNLN publications · 1989Chambers SB
- [The marketing analysis of plastic surgery market in Russia].